NASA has a new graphical element. Keith Cowing is underwhelmed. Me, too. Lots of good comments from the readers. I liked this one:

‘Market tested research’ lands NASA with a triangle with tiny words on each corner?

They tested this where? The planet Triangulus?

Of course, I think that the lack of an inspiring logo is actually toward the bottom of the agency’s problems. But I think that this is symptomatic (even, if I can use a word, emblematic) of a general lack of imagination there, on all fronts.

But at least, as Keith illustrates, it’s already starting to inspire the crew for today’s flight.